Sweet relief! Parrott Design Studio's new website is freeee! I do not think you ever set out believing a project like a website redesign will take a year to complete, but it really does. This time last year I developed the new concept and design for my site and last night around 1:00 am my friend and genius website designer/coder emailed saying it was live.
A new website means a new collection. Yes!! I selected a few of my favorite and most popular designs, refined them and put them in a new collection. I also created a few new designs. As a ready-to-order collection the price-points are lower than custom design and printing! I have to thank Li Ward of Fat Orange Cat Studio for spending an entire day photographing the new collection for me. I think she has been waiting for this site as long as I have!
I also updated my custom wedding design section with new photos and a few new designs. This section will, of course, be ever-expanding, but now I feel the work in there finally reflects what I have been doing and what I want to do. I have loved all of the invitations I have designed and printed in the last four years, but many of them were so different from what I do now.
And, alas, the ever-loved gocco printing section is gone. It has been almost two years since my last gocco invitation {two years!?} and I still had it on my webite. Talk about woefully outdated to the point where I could not even look at it anymore. But now I love it! I am still making a few updates {adding some photos to the Collection section, adding some more copy to the About section, including some ever-important site credits}, but for the most part, it is done.
Blog posts will slow down a bit over the next couple of weeks but once 2012 starts I will be sharing details on the collection designs as well as more custom invitations I worked on in 2011.
P.S. If you read the blog through a reader, etc. then you may not have seen our new header! The lovely Grace Edmands provided us with some pretty new calligraphy.
lovely!
Posted by: sarah.a | December 14, 2011 at 06:54 PM
Congratulations! The new site looks amazing! Loved seeing all your designs collected in one place like that, you really get a feel of your design aesthetics and what you can do for your clients. Great site!
Posted by: Naomi | December 15, 2011 at 02:46 AM
Looks absolutely beautiful, Sarah! Congratulations! I love the new header too!
Posted by: Meredith | December 15, 2011 at 10:29 AM
This is definitely how a design studio website should look. Being a design studio, first time visitors should get the impression that you guys are good, and you're doing a great job in that aspect. I won't be surprised to see your business soar with the help of your web site.
Posted by: Matthew Leanna | March 08, 2012 at 12:02 PM
Your thought of "a new website means a new collection" simply means that you are very passionate for this stuff. The Calligraphy has, indeed, made a cool accent. Only a few can appreciate cursive writing like that. :)
Posted by: Vin Nylund | March 14, 2012 at 06:45 PM